Consultation + Proposal
In a play to build audience reach for a local non-profit in my university town, my project partner and I identified the critical marketing needs of a well-known food bank in the so-called “food desert” of Southeast Ohio. This work involved setting up a consultation with heads of the organization and compiling a proposal of which avenues our team will take to increase their goal of awareness and education.
Skills include:
Low-code complete web rebrand
Tasked with executing an overhaul of the digital presence of an organization dedicated to restoring a historic landmark, I took on the role of project manager, content strategist, and web designer all in one. This experience involved a full refresh of the nonprofit’s website featuring stimulating visuals and broad functionality as in an integration with their monthly newsletter and a streamlined donation option. The execution of this project called for journalistic skills in researching organization history to utilize through out site, formation of a content roadmap according to copy and design best practices, and a grounding in web development.
Logo ideation + Design
Creative development of logo to represent the Office of Community Engagement at Ohio University
